To get infinite 1-UPs, you needn’t go any further than World 4-5. There, head to the first pipe spawning Bobombs. Clear a way to the lower (indestructible) floor, but leave the left and right edges in tact. Grab a Koopa Shell and toss it into the pitt, and then position yourself far away enough from the pipe so the Bobombs continue to respawn. If done correctly, the Koopa shell will bounce left and right endlessly, racking you up 99 lives in no time.