Immersion Corporation announced today that it has entered into a licensing agreement with I-play. Under terms of the agreement, Immersion's VibeTonz effects will be added to 2Fast 2Furious and Metal Slug Mobile. VibeTonz is a SDK that lets developers add force feedback to mobile games.

"VibeTonz effects add a whole new level of fun and excitement during mobile game play," said David Gosen, COO, I-play. "I-play is looking forward to adding more VibeTonz-enabled games to its stellar catalog of fun, high quality mobile games."

"It's a great step forward for mobile gaming when you can take the whole experience associated with console gaming, including all the rumble effects, and bring it to your mobile phone," said John Grundy, vice president and general manager of Immersion's Mobility business unit. "I-play focuses on making the consumer experience more fun, and they quickly saw the value of the VibeTonz System in meeting that objective. When you connect with the sense of touch, along with sight and sound, you can more fully engage consumers, drive more revenue, create differentiation and brand value, and increase customer loyalty."