Genius Products today announced that it will be expanding into the distribution and publishing of video games. The company plans on offering numerous titles in a variety of genres, with Line Rider being the first. Based around the popular Internet game, this new game for the DS, Wii and PC will feature 40 different puzzles.

"Our management expertise in the development, marketing and distribution of video games creates a tremendous growth opportunity for Genius", said Trevor Drinkwater, President and CEO of Genius Products. "As planned, this marks the beginning of our entrance into the fast growing and exciting interactive software category and the expansion of our distribution expertise in multiple entertainment based product categories."