ZeniMax Media today announced that it has established a London-based subsidiary, ZeniMax Europe. This office will publish titles throughout the European territories under the Bethesda Softworks brand. ZeniMax hopes to deliver Fallout 3 to the European market in Fall 2008.

"This is an important step for us as we look to expand our presence in markets outside of North America," said Robert Altman, CEO of ZeniMax Media Inc. "We want to establish direct relationships with retailers and distributors throughout Europe and the U.K. as we bring exciting titles like Fallout 3 and Rogue Warrior to gamers worldwide."

"We are happy to be part of the ZeniMax family," said Sean Brennan, head of ZeniMax Europe. "Building upon their great reputation and extending their direct reach throughout Europe and the U.K. is an exciting, new phase in the expansion of the company."