A pair of Activision-published titles, Brütal Legend and DJ Hero, was conspicuously absent from October's NPD top ten. According to data given to GameSpot by NPD, DJ Hero, ...
Lazard Capital Markets analyst Colin Sebastian told Gamasutra that, while the gaming industry is currently "stable," sales figures of Activision's critically-lauded DJ Hero loo...
Another football game came out in the UK last week and, once again, it came in first place in the region's weekly software sales charts. This time around, the game was Football...
Activision and FreeStyleGames aren't wasting any time in expanding DJ Hero's already fairly expansive 93-mix-long track list. The "Extended Mix Pack 01" DLC will be added to th...
When celebrities get on board for a game, the inevitable pitfall is the dreaded interview where said celebrity awkwardly tries relating to the "gamer" crowd (trust us, we know...
DJ Hero could end up being the most divisive video game ever created. It flies proudly in the face of certain qualities I've come to expect of the casual-aimed rhythm genre -- q...
It's rare that we hear anything but doe-eyed optimism from publishers of yet-to-be-released games -- however, Activision's Kai Huang, co-creator of the Guitar Hero franchise, r...
Martin Truex Jr. takes a break from racing to talk video games.
If Activision really wants to reach the widest possible audience with DJ Hero, TV commercials are probably the best way to expedite that process. If said TV commercials happen t...
While the Guitar Hero franchise has ensnared many a casual passerby with its infectious mix of rock tunes, Activision senior brand manager Ian McClellan believes that the publi...
