An Activision spokesperson contacted IndustryGamers today to let us know that the time-shifting first-person shooter Singularity, developed by Raven Software, will no longer be released in 2009. The game had been scheduled for later this year, but Activision (perhaps wisely) decided to bump the game into 2010 while Modern Warfare 2 grabs the spotlight.
Shifting into 2010...
"The level of excitement for Infinity Ward's Modern Warfare 2 coming out of E3 well exceeded our expectations and therefore we have decided to move Raven's upcoming sci-fi first person action title, Singularity, from 2009 to Q1 2010. We believe that the March quarter will provide a better opportunity to establish the new cutting-edge action IP as a 'must-have' title and clears the way for Modern Warfare 2 to dominate this holiday season," the spokesperson said in a statement.
Activision is very bullish on Modern Warfare 2. Activision Publishing CEO Mike Griffith told us at E3 that he expects the game to become the best selling Call of Duty title ever. Analysts and gamers alike are anticipating the game. Mike Hickey of Janco Partners said that he believes it will sell 11 million units during the holiday season alone.
We think this is a smart move by Activision. Launching a new IP is always a risky endeavor, but to do so during a holiday period, which is absolutely flooded with top titles, including Modern Warfare 2, could cause Singularity to get completely lost in the shuffle.
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