The Beatles: Rock Band may have released in September, but MTV Games today revealed that they’ll be making a big push for the game during the busy holiday shopping period. Along with a new holiday oriented commercial that will begin airing November 21, VH1 Classic will also be airing a special titled "The Making of The Beatles: Rock Band," featuring interviews with Paul McCartney, Ringo Starr, Alex Rigopulos and more on November 27 at 7:30 PM.
"The Beatles: Rock Band is the perfect family gift this holiday, and our new TV creative, featuring the song ‘Day Tripper,’ really demonstrates how the game crosses generations to bring the whole family together,” said Paul DeGooyer, Senior Vice President of Electronic Games and Music for the MTV Networks Music Group. “We are also very excited that VH1 documented the making of The Beatles: Rock Band. Whether you are a Beatles fan, music game fan, or both, this VH1 special is a fascinating behind-the-scenes at look at this exciting project.”
We think the holiday potential for The Beatles: Rock Band is huge, given its ability to unite generations and appeal to Beatles fans young and old.
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