Greenpeace has released its sixth annual "Guide to Greener Electronics" and this latest version has been expanded to include televisions and game consoles as well. Nintendo and the Wii may be oozing success, but that's not all the company is oozing apparently.
Nintendo has become the first ever global brand to score a zero across all criteria. Microsoft fared only slightly better with a 2.7 out of 10. Greenpeace said Microsoft has a "long timeline for toxic chemicals elimination (2011) and poor takeback policy and practice." Sony meanwhile was actually near the top, scoring 7.3 out of 10. Sony has "more products free of toxic PVC and improved reporting on recycling and takeback especially in the U.S."
Unfortunately for Nintendo, the company was number 18 on the list (dead last) and was criticized for its chemicals management, timeline for PVC phaseout and BFR phaseout, lack of information on voluntary takeback for customers, and more.
Greenpeace said Nintendo has no product specification or list of banned/restricted substances, no information on how the company communicates with its supply chain, and no mechanism for identifying substances for future elimination or examples of these substances.
The environmental organization's two demands for all electronics makers (Nintendo included) are that companies should "clean up their products by eliminating hazardous substances" and "takeback and recycle their products responsibly once they become obsolete."








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