Following the news that Fox apparently invited Electronic Arts onto "Live Desk With Martha MacCallum" to discuss Mass Effect, we wondered what EA's reaction would be. It seems EA's not interested.

When asked if there's anything new to report, EA VP of Communications Jeff Brown told us, "Not much to say other than there's no interest here in another debate with an 'expert' that will say anything to sell a book. They need to step up and correct the record."

Gamers and industry pundits would seem to agree. Many have said that Fox has to simply issue their own correction and make their viewers aware of what Mass Effect is really about. If someone from EA goes on television and they're treated in the same abrupt, condescending manner that Geoff Keighley was, then that serves no purpose and only stirs the pot further. That said, if a member of EA is actually allowed to speak at some length about Mass Effect and the growth of games as medium, then it could do some good, we believe.